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Oui on le sait, c’est frustrant : une annonce d’emploi est rarement exhaustive. Et vous nous le dites souvent « on n’a pas toutes les informations, même en tant que coopteur·se ». C’est vrai ! Et vous savez quoi ? C’est même fait exprès. Alors, découvrons ensemble pourquoi on ne vous dit pas tout dans une annonce d’emploi.

annonce d'emploi

L’annonce d’emploi est vraiment brève

Une annonce d’emploi est un exercice de synthèse du brief de poste. Elle reprend donc les besoins de l’entreprise, dans les grandes lignes.

Le format optimal d’une annonce d’emploi est court et c’est pour une bonne raison (et même deux bonnes raisons !).

>> La première raison est simple : les candidats ne prennent pas le temps de lire des annonces trop longues. Notre devoir est donc d’aller à l’essentiel.

>> La deuxième raison concerne plus largement tout le processus de recrutement. En effet, le rôle d’un chargé de recrutement est de susciter la curiosité des candidats durant tout le parcours. Pour cette raison, le chargé de recrutement « garde » volontairement des informations qu’il distillera au fur et à mesure du processus de recrutement afin de donner envie au candidat de rester dans la course.

Enfin, il faut savoir que même un cabinet de recrutement n’a pas nécessairement accès à l’intégralité des informations.

annonce d'emploi

Le nom de l’entreprise n’est pas communiqué

C’est un classique quand un recrutement est confié à un cabinet externe : la description faite de l’entreprise est assez floue. Il arrive même que le secteur d’activité soit peu clair.

Là aussi, il y a deux raisons pour expliquer ce manque d’informations.

>> Première raison : l’entreprise veut éviter que les candidats postulent en direct mais le fassent bien par le biais du cabinet.

A savoir : pour les petits malins qui découvriraient le nom de l’entreprise malgré tout, sachez que ce n’est pas la manière de parvenir à vos fins. En effet, lorsqu’une entreprise externalise un recrutement, personne en interne ne traite les candidatures arrivant en direct. Ce qui peut éventuellement se produire c’est que votre candidature soit renvoyée au cabinet de recrutement…

 

>> Deuxième raison, l’entreprise veut remplacer un employé encore en poste… Et oui, ça arrive même si c’est un cas plus rare.

annonce d'emploi

Le salaire n’est pas affiché

Pourtant, c’est un facteur de choix important pour prendre ou non un poste, nous vous l’accordons.

Généralement, c’est la mention « salaire selon profil » que vous retrouverez sur l’annonce. Sachez que cette mention n’est pas dénuée de sens et qu’une entreprise est réellement prête à dépenser 30K pour un junior et 50K pour un senior, ou encore à revoir à la hausse le salaire pour des compétences spécifiques.

>> Lorsqu’une annonce ne mentionne pas le salaire, c’est donc réellement en vue de ne pas orienter les prétentions salariales.

>> Par ailleurs, afficher un salaire peut conduire à des a priori importants. Or nous recrutons parfois pour de petites entreprises qui ne peuvent pas s’aligner en terme de salaire sur de grandes entreprises. Pour ces cas précis, il est important qu’un chargé de recrutement puisse échanger avec le candidat. Il nous arrive fréquemment qu’un candidat se dise finalement prêt à descendre ses prétentions salariales si la mission est vraiment intéressante ou que le poste est plus proche de chez lui.

coopteur Myjobcompany

Même dans une annonce d’emploi courte, il y a beaucoup d’informations

Le piège serait de vouloir aller trop vite sous prétexte que l’annonce est courte. Dites vous qu’une annonce est un condensé d’informations, dans laquelle chaque mot (ou presque) a son importance.

Faites l’exercice de repérer les mots-clés, ne vous arrêtez pas aux intitulés de poste.

>> En effet, un même intitulé peut recouvrir des métiers différents en fonction des entreprises ou des secteurs. Et à l’inverse, un même métier peut s’intituler de différentes manières : il est donc indispensable de bien comprendre ce qui se cache derrière un intitulé.

 

Donc même dans une annonce qui pourrait vous paraître light en informations, dites-vous bien qu’iI y en a déjà beaucoup à aller chercher et à donner aux candidats potentiels.

 

Et maintenant, bonne cooptation !

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